Who needs a website care plan?

If you’re like most business owners, you probably think that your website is just fine the way it is. You may not realise that a little bit of maintenance and care can go a long way in keeping your website running smoothly and looking great. That’s where a website care plan comes in! If you’re not sure this is for you, read on to get an idea about who needs a website care plan – and why.

Businesses that are constantly updating their site with new content

Website care plans are important for businesses that rely on their website to generate leads or sales because they typically include regular updates to the site’s content, design, and functionality. By keeping the site up-to-date, businesses can ensure that it remains effective and engaging for users. Website care plans can also help businesses to identify and fix any problems that may arise, and as such, are an essential part of maintaining a successful website.

Businesses that sell products and services on their website

In today’s digital age, nearly every business needs a website. However, simply having a website is not enough – they need to be regularly updated and maintained in order to function properly and attract and retain customers.

If you rely on your website as a revenue stream for selling products or services, a website care plan allows you to plan updates, security monitoring, backups, and uptime monitoring. By entrusting these tasks to a professional, businesses can free up their own time and resources to focus on other aspects of their business. Moreover, regular website maintenance can help to ensure that customers have a positive experience when they visit the site, leading to more sales and repeat business.

Businesses that generate leads through their websites

Website care plans are also essential for businesses that rely on their website to generate leads. Just as you would take care of your own health to prevent sick days, you need to take care of your website to keep it looking its best and running smoothly. Website care plans typically include regular updates, security monitoring, and backup services. 

By keeping your website up-to-date, you can ensure that it continues to attract new visitors and convert them into leads. Website care plans give you peace of mind knowing that your website is in good hands, and they can even help you save money in the long run by preventing costly issues or downtime.

Businesses with outdated websites

If your website hasn’t been updated in a while, it may be time to consider a website care plan. Websites that haven’t been regularly maintained can become slow and unreliable, and they may also not meet current design and functionality standards. A website care plan can help turn a stale, outdated website into a fresh and engaging one, ultimately improving its effectiveness for your business.

Businesses that collect, store, and manage sensitive data

Did you know that website care plans can also help protect your website from cyberattacks, ensure compliance with data protection regulations and provide peace of mind for your customers? Given that they account for daily backups, malware scanning and removal, security updates and monitoring, and ongoing support, by investing in a website care plan, you can be confident that your website is secure and compliant with the latest data protection regulations.

Especially when outsourced to an expert, it can give you the peace of mind that comes with knowing your website is in safe hands.

Creating a website care plan can be the best investment you make all year

Almost any business today can benefit from a website care plan; as technology advances, it’s a vital part of maintaining and improving your online presence, and it can help attract new customers and retain current ones. Don’t wait until problems arise – invest in a website care plan now and enjoy the peace of mind that comes with knowing your website is in expert hands.

Here at Gherkin Media, we offer customised website care plans to meet the unique needs of your business. Contact us to learn more about how we can help you maintain and improve your online presence!