6 things that happen if you don’t have a website care plan

A website care plan is everything you need to make sure your business’ digital address is at peak performance. In the absence of a solid strategy and plan, these are a few consequences you can expect.

1) Your website could crash or experience downtime

As a business owner, one of your top priorities is ensuring that your website is always up and running. After all, your website is often the first point of contact between you and your customers. However, even the most well-maintained website can crash or experience downtime. That’s why it’s important to have a website care plan in place. A website care plan provides ongoing maintenance and support for your site, helping to prevent crashes and minimise downtime.

2) You may not have regular backups of your website

In the event that something happens to your site, you want to be sure that you can restore it quickly and without losing any data. However, many website owners don’t have regular backups of their site, which can be a problem if something goes wrong. If you don’t have a recent backup, you may have to start from scratch or lose important data. To avoid this, be sure to create a website care plan that includes regular backups to ensure that you can always restore your site if something goes wrong.

3) Your website could become vulnerable to security breaches and hackers

Website owners must take into consideration that their website could become vulnerable to security breaches and hackers. Website care plan growers should take action by ensuring that their site has an SSL certificate that encrypts information sent to the site. Website care plan growers should also have a plan in place in the event that their site is hacked.

This plan should include steps on how to regain control of the website and how to prevent future hacks. Website care plan growers should also educate themselves on common hacking techniques so they can be aware of what to look for and how to prevent their site from being hacked.

4) You may not have a clear strategy for achieving your website’s goals

A website care plan can help you focus on your most important Website pages and make sure they’re working optimally to support your business objectives. Your website care plan should include website maintenance tasks, such as content updates and security monitoring. It should also include a schedule for performing these tasks so you can stay on top of changes and keep your site running smoothly.

5) Your search engine rankings could suffer

One important aspect of a website care plan is maintaining your search engine rankings. Search engines are constantly changing their algorithms, and if your website isn’t updated to reflect the latest changes, your rankings could suffer. Website care plans help to ensure that your website is always up to date and compliant with the latest standards. In addition, website care plans can help you recover lost rankings quickly and efficiently. As a result, a website care plan is an essential tool for any business that wants to maintain a strong online presence.

6) You could lose clients due to a lack of reliability and trustworthiness

If you’re in business, you know that one of the most important things is to maintain a good relationship with your clients. After all, without clients, you wouldn’t have a business! However, if you’re not careful, there are a number of ways you could end up losing clients. One of the most common is simply being unreliable or untrustworthy. If your clients can’t count on you to

deliver what you’ve promised, or if they don’t feel confident that you have their best interests at heart, they’ll take their business elsewhere. Website care plans are an excellent way to show your clients that you’re reliable and trustworthy.

By providing them with regular updates and maintenance, you can give them peace of mind that their website is in good hands. In addition, website care plans show that you’re invested in your client’s success – something that is sure to build trust and loyalty over time.

Position your business for success with a robust website care plan

Ultimately, creating a website care plan is crucial for ensuring the success and longevity of your website. Without a plan in place, you may face problems such as not having regular backups, vulnerability to security breaches and hackers, a lack of strategy for achieving your website’s goals, decreased search engine rankings, and losing clients due to a lack of reliability and trustworthiness. By taking the time to create a website care plan, you can confidently navigate any obstacles and maintain a successful online presence.

At Gherkin Media, this is just one aspect of the comprehensive website maintenance services we offer. Contact us today to learn more about how we can help your business thrive online.

BOOK A STRATEGY CALL